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Short biography:
Sandra Miranda is a Ph.D. student and invited lecturer in the Management Department at the Universidade de Lisboa, where she teaches strategic marketing and operational marketing to the undergraduate courses. Previously, she taught social media marketing, which she co-designed for the post graduation course Marketing Management, Communication and Multimedia at ISEG/DEFE. Her research interests focus on consumer behaviour and consumer psychology in digital environments. Prior to her incursion into the academic realm, she was a consultant at Accenture.
Research:
Outros Investigadores
E-mail:
sandraoliveira@iseg.ulisboa.pt
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